D.Phil.
Here's a new post on food and drink packaging by Dr. Claire Koelsch Sand that talks about my research on multisensory packaging design. It's published on Institute of Food Technologists (IFT) Food Technology magazine: Packaging shapes up and feels great "This is the realm of multisensory or synaesthetic packaging design and is packaging design that… Continue reading Packaging shapes up and feels great
Call for Papers MULTI-SENSORIAL APPROACHES TO HUMAN-FOOD INTERACTION Tokyo, Japan, November 16th, 2016 Workshop held in conjunction with International Conference on Multimodal Interaction, ICMI 2016 Tokyo, Japan, 12-16 November 2016 Organizers: Carlos Velasco, Anton Nijholt, Kasun Karunanayaka, Gijs Huisman In the workshop we are calling for investigations and applications of systems that create new,… Continue reading Multi-sensorial approaches to human-food interaction
“According to the Oxford English Dictionary, ‘sharp’ applied first to touch, then subsequently to taste (ca. 1000), visual shape (1340), and hearing (1390)” (Marks, 1978, p. 190; see also Williams, 1976). It would seem possible that the use of the term ‘sharp’ to describe a taste or flavour attribute actually reflects an implicit association between… Continue reading Shape descriptors for taste
Neurosketch and Flying Fish Research will present a workshop at Esomar Latam in Colombia next year (10th April, 2016). In this workshop we explore online research and multisensory design for new brands. This workshop will cover: Design and art meet science: Developing a framework to create and confirm. Online experimental research: sensory and emotion science… Continue reading Quick and effective online tools to connect science, design, and consumer understanding
Together with some colleagues, we recently got our workshop entitled "Touch, taste, & smell user interfaces: The future of multisensory HCI", accepted for CHI2016. The workshop will be held next May in San Jose, CA, USA. This workshop will draw together an international and interdisciplinary group of researchers, designers, and developers from academia and industry… Continue reading Touch, taste, & smell user interfaces: The future of multisensory HCI
"...what is essential in the sensuous-perceptible is not that which separates the senses from one another, but that which unites them; unites them among themselves; unites them with the entire (even with the non-sensuous) experience in ourselves; and with all the external world that there is to be experienced." - Erich M. von Hornbostel
“Synesthetic design has the goal of achieving the optimal figuration of objects based upon the systematic connections between the senses.” - Michael Haverkamp
In this workshop we'll exchange knowledge about sensory marketing and multisensory experience design in light of new technologies (e.g., sensory digital interfaces). Deadline for submission of full papers (8 pages) and short papers (2 pages): October 14, 2015 Submit here: Call for papers: Sensory marketing in light of new technologies
“According to the Oxford English Dictionary, ‘sharp’ applied first to touch, then subsequently to taste (ca. 1000), visual shape (1340), and hearing (1390)”. Lawrence E. Marks, 1978, p. 190. Marks, L. E. (1978). The unity of the senses: Interrelations among the modalities. New York, NY: Academic Press.
Los invito a leer el último artículo que publicamos, en conjunto con algunos colegas, en la revisa El Empaque + Conversión sobre el diseño multisensorial de empaques. El link: Diseño sinestésico de envases: el envase multisensorial y los cuatro momentos de experiencia
Carlos Velasco 